ZumBa Kids Wear — kids’ clothing store

Overview

ZumBa is an Egyptian brand for kids’ and women’s clothing. Buying is seasonal and repeat, so the store needs to show new arrivals fast and encourage multi-item orders.

What I did

• Organization by season and gender: new in, back to school, autumn and summer, girls, boys and women.
• Quantity offers: “buy 3, get 1” or free shipping on two items.
• Trust signals: 3–5 day shipping, 14-day exchange, secure payment.
• “Help me choose” to reduce size and style hesitation.
• A bilingual store in Arabic and English.

Results

• +000% revenue from search
• +00% average order value
• 0.0% conversion rate